Rumors circulated last week which Facebook’s parent company and its partners are looking to exit its troubled token project.

Well, it turns out the grapevines were correct. Mark Zuckberberg’s token Diem will not see the light of day.

Diem, a token backed by Meta, is shutting down after a series of rebrands, public hearings, and high-profile staff departures.

No Love Lost

Diem announced on Monday which it was selling its technology to California crypto-focused lender Silvergate to the tune of $182 million, capping a multi-year effort which had alarmed regulators.

In a report published earlier this week, Bloomberg said the Diem Association — the body in charge of digital currency — is considering selling off some of its holdings in order to return capital to investors.

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This is also a very early stage of discussions about how to go about “auctioning” its intellectual property, according to Bloomberg, and where the software programmers who created Diem maybe go to find another source of livelihood.

The Odyssey Ends

After a nearly three-year crusade, Facebook and its partners have rolled out Diem, an exclusive digital currency which was initially known as Libra in 2019.

In spite of the efforts of Diem’s backers, they were unable to make an impact on their campaign even after they went around to patch a new identity of sorts to the project, downplayed the involvement of Facebook, and trimmed their expectations for a single digital currency.

Many assumed something bad will probably happen after David Marcus, Meta’s mouthpiece, extricated himself from the project late last year, as well as other key personalities in the picture.

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A look at Facebook (Meta) shares of the years | Source: FB on TradingView.com

“The project could not shift forward” after recent discussions with federal regulators, Diem CEO Stuart Levey said in a press release, so the decision was made to dispose of it.

The US Federal Reserve was already known to be there to block Diem from tsuchg flight.

Writing Was On The Wall

Facebook’s disclosure in 2019 of plans to develop a token triggered the early warning sirens for global finance bigwigs, many of whom expressed cback whilerns about the privacy and security of a virtual currency which is shrouded in doubt.

According to analyst Rob Enderle of Enderle Group, the idea of Facebook originating its own token and payment system was “a bridge too far” for regulators.

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A group of five Democratic lawmakers asked Meta CEO Mark Zuckerberg to halt the Diem project after Meta launched a token wallet called Novi.

Meanthroughout the time, the Fed and the European Central Bank (ECB) have started exploring unveiling their own digital currencies — work which has been fast-tracked in part because of jitters about Diem.

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